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CPG'S CHOOSE TORAY'S CB (CLEAR BARRIER) OPP

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Contact: Claudia Kreiss
Kreiss Communications
(201) 963-2394
c.kreiss@att.net




MANUFACTURERS CHOOSE TORAY PLASTICS (AMERICA), INC.’S TORAYFAN® CLEAR BARRIER OPP FILMS FOR IMPROVED PRODUCT FRESHNESS AND EXTENDED SHELF LIFE


Moisture transmission rates reduced by up to 50 percent versus ordinary OPP laminations



North Kingstown, RI-(August 15, 2005) – Toray Plastics (America), Inc. announces that CPG’s (consumer product goods manufacturers) are now using Torayfan® CBS heat-sealable clear barrier film and Torayfan® CBP non-sealable clear barrier film to improve product freshness at original code dates and to extend the shelf life of packaged snack foods. Converters and end-users can now create cost-effective, high performance, non-coated biaxially-oriented polypropylene (BOPP) packaging that reduces moisture vapor transmission rates (MTVR) by up to 50 percent, offers maximum freshness, and has better aesthetic performance than ordinary OPP laminations. Toray Plastics (America), Inc.’s Torayfan® CBP and CBS Clear Barrier BOPP films, made with proprietary resins, also offer greater strength and improved feel compared to standard BOPP films. Applications include snack foods, crackers, cookies, oil-based confections, and pet food and treats.

“Consumers want a product that is fresh, flavorful, and aromatic. CPG’s want to deliver customer satisfaction and reduce the pulling of expired products from the shelf,” says Eric Bartholomay, product development manager. “Torayfan® CBS and Torayfan® CBP clear barrier BOPP are high performance moisture barrier films that improve product quality and extend a product’s shelf life.”

In addition to providing a 50 percent improvement in moisture vapor transmission rates compared with traditional BOPP films, Torayfan® CBS 70G and 80G, and Torayfan® CBP 80G have improved mechanical properties that yield 10 percent higher puncture resistance. Improved mechanical properties and advanced lamination surfaces deliver excellent performance in extrusion and adhesive laminations. Both films provide 30 percent greater stiffness and excellent oil resistance, which also contribute to enhanced brand appeal. An industry-leading heat seal layer enables end users to increase packaging speeds. All of these benefits translate into substantial cost savings. Food manufacturers also value Torayfan® CBS and Torayfan® CBP non-yellowing, microwavable, and environmentally friendly characteristics.

Toray Plastics (America), Inc. is a leading manufacturer of polyester and polypropylene films for flexible and rigid packaging, graphic, industrial, and magnetic applications. The company is a subsidiary of Toray Industries, Inc., the world leader in synthetic fibers and textiles, carbon fibers, plastics, chemicals, pharmaceuticals and high performance films. Annual sales exceed $9 billion, USD. Visit the Toray Plastics (America), Inc. web site at www.TorayFilms.com

For more information about Toray Plastics (America), Inc.’s Torayfan® Clear Barrier non-coated OPP films for improved product freshness and extended shelf life, contact Eric Bartholomay, product development manager, at Eric.Bartholomay@toraytpa.com, or at Toray Plastics (America), Inc., 50 Belver Avenue, North Kingstown, RI 02852-7500, telephone: 401-294-4511, fax 401-294-1480.

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PHOTO CAPTION:Create cost-effective, high performance, non-coated biaxially-oriented polypropylene (BOPP) packaging that extends shelf life, reduces moisture vapor transmission rates (MTVR) by up to 50 percent, offers maximum freshness, and has better aesthetic performance than ordinary OPP laminations with Toray Plastics (America), Inc.’s Torayfan® CBP and CBS Clear Barrier BOPP films.

 

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